![]() ![]() It can include different strategies for multiple marketing areas or teams that share the same business goals. What Is a Marketing Plan?Ī marketing plan is a business strategy document to help prepare, organize, and implement marketing goals and tactics over a set period. A marketing plan can also help you track success and make changes for your next cycle. Understanding all the components of the plan-and why and how you use them-can make the campaign run more smoothly. Whether you’re creating your first marketing plan or your hundredth, having a clear strategy can help you prepare for a campaign and marketing cycle. Tips for Planning Your Marketing Strategy. ![]()
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